Bridgemead Consulting is a holistic and innovative business consultancy that believes in connecting businesses with the right individuals. At Bridgemead, our commitment lies in empowering your workforce with tailored solutions that align seamlessly with your business objectives. From optimizing talent acquisition processes to implementing effective employee engagement strategies, we leverage our expertise to elevate your human resource management…
Location: Victoria Island, Lagos, Nigeria
Department: Communications
Job Type: Full-Time
Who Are We Looking For?
As a Brands & Communications Manager, you will play a critical role in shaping the company’s brand strategy and strengthening its presence in a dynamic market. Your primary responsibilities include developing and executing brand strategies, managing corporate identity, and ensuring effective marketing communication activities across all subsidiaries. You will work closely with the marketing team to drive brand growth, profitability, and visibility, ensuring the brand’s identity is deeply immersed in the audience’s minds.
Tasks & Obligations
- The role of Brands and Communications Manager in the Insurance industry is varied, and constantly evolving. In this role, you will:
- Develop and execute brand strategies to promote brand growth and market expansion.
- Implement brand initiatives and properly leverage marketing communications to manage the company.
- Oversee internal communications strategies to drive employee engagement and inclusion across the organization.
- Craft content for internal & external communications activities and procedures, enhancing cross-functional engagement and brand image.
- Lead product/service promotion strategies for print media and digital campaigns to support product/service launches and sales drives.
- Monitor and ensure the uniformity of corporate communication plans, templates, taglines, and logo usage.
- Collaborate with marketing teams to align brand strategies with business objectives and improve market positioning.
- Collaborate with marketing teams to align brand strategies with business objectives and improve market positioning.
- Analyze the brand’s performance, using data to improve profitability and leadership positioning in the market.
- Implement strategies to enhance brand visibility and awareness among target audiences while ensuring compliance with statutory regulations.
Qualification
- Excellent verbal and written communication skills.
- Ability to craft compelling messages tailored to diverse audiences in the health and insurance industry.
- Excellent skills in MS Office applications and other relevant software.
- Team player with excellent collaboration and interpersonal skills.
- Analytical mindset with the ability to gather and interpret data, derive insights and make data-driven recommendations.
- Ability to display a high level of adaptability in any given situation.
- Advanced negotiation and decision-making skills.
- Ability to multitask, prioritize and manage time effectively.
- Demonstrate creativity in developing engaging communication materials and storytelling.
- Strong understanding of brand strategy, visual identity, and corporate communications principles and best practices.
Professional Experience
- Bachelor’s degree in communications, Marketing, Public Relations, or a related field
- Minimum of 4 years of proven experience in Brand Management, and Corporate Communication preferably in the Healthcare or Insurance industry.
Remunerations
- #300,000 – #450,000 monthly net
Perks and Benefits
- Pension
- HMO
Method of Application
Prospective and qualified applicants should send their CVs to [email protected]. Please note that only shortlisted candidates will be contacted.