Demand Gen Marketer At Paystack (South Africa)

Paystack is a technology company solving payments problems for ambitious businesses. Our mission is to help businesses in Africa become profitable, envied, and loved. Recently, we were acquired by global payments leader Stripe to accelerate online commerce across Africa. . .

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Location: South Africa

Job Type: Permanent

Who Are We Looking For?

We’re looking for creative, thoughtful, self-starters to help identify the most ambitious businesses in Africa, and connect those businesses with the tools they need to grow. As a founding member of the Paystack Demand Gen team, you’ll help shape and implement campaigns that drive leads for Paystack’s suite of products, and help meet our growth goals within the different countries where we operate.

You’ll become an audience, industry, and product expert who deeply understands the challenges faced by businesses in Africa. And you’ll leverage a broad range of tactics – including content, sponsorships, paid acquisition, events, webinars, and much more – to help those business recognise the different ways that Paystack can accelerate their growth.

You’ll help acquire new merchants, as well as help existing merchants discover new ways to leverage Paystack. You’ll do this by working together with our partner ecosystems (such as development agencies) as well as in partnership with several smart, kind colleagues across Paystack, including sales, editorial, strategic partnerships, design, international expansion, and our product teams.

Our work at Paystack means that we often operate in opportunity-rich, but information-poor environments. What this means is that the ideal candidate is a creative powerhouse. You enjoy the challenge of coming up with innovative ideas for acquiring merchants, rolling up your sleeves to test your acquisition hypotheses, and keeping a close eye on the ROI of those efforts.

Responsibilities
  • Are an excellent communicator. In your written and verbal communication, you are clear, compelling, and concise.
  • Thrive in environments where you can be creative, think critically about the multiple ways to achieve a goal, and be proactive with new ideas. You enjoy experimenting with and learning new tools and strategies.
  • Enjoy digging into the numbers to glean quantitative insights. You pair this with informed intuition to guide your ideas.
  • Have deep empathy for entrepreneurs. You genuinely enjoy speaking often with ambitious teams, and take every opportunity to better understand their needs. You enjoy figuring out how to solve their problems and remove the bottlenecks impeding their growth.
  • Have experience working in customer-facing roles, and experience working closely with both sales and creative teams.
  • Have deep domain mastery in at least one marketing discipline (such as content marketing, event marketing, paid acquisition, etc.)
  • Really enjoy cross-functional, collaborative projects that involve several stakeholders
Additional information

This is a remote-friendly, full-time role. 

Method of Application

Interested and qualified persons should click on APPLY NOW to complete the required Paystack form.